Midjourney vs Bing Image Creator

Midjourney and Bing Image Creator are both AI Art & Drawing tools (Image Generation). Below: what each costs, what it does well, its biggest catches, and who should pick which, all from public sources rather than our own testing.

Side by side

MidjourneyBing Image Creator
CategoryAI Art & Drawing · Image GenerationAI Art & Drawing · Image Generation
PricingFree tier: no. Basic $10/mo ($96/yr), Standard $30/mo, Pro $60/mo, Mega $120/mo. (checked Oct 10, 2026)Free (15 fast creations/day, 200 prompts/24h). (checked Oct 11, 2026)
Pros
  • Basic starts at $10/mo ($8/mo billed annually)
  • Standard and up get unlimited image generation in Relax mode
  • Every paid plan includes general commercial use rights
  • Free with a Microsoft account
  • 15 fast creations a day, then unlimited slower ones
  • Includes image editing
Catches
  • No free plan: every tier is an auto-renewing subscription
  • Your images aren't private unless you pay for Pro ($60/mo) or Mega, since Stealth Mode is only on those
  • Companies earning more than $1M a year must buy Pro or Mega
  • Now runs Microsoft's MAI-Image models, not DALL·E as the listing says
  • Capped at 200 prompts per 24 hours
  • Extra fast creations need Microsoft Rewards points
Best forArtists and marketers who want the most stylized, art-directed images.Free, casual image generation.
Skip it ifYou want to try it free, or you need private generations on a small budget.You need fine control or a commercial pipeline.

Which should you pick?

Pick Midjourney if…

you fit this: artists and marketers who want the most stylized, art-directed images.

But not if: you want to try it free, or you need private generations on a small budget.

Watch out for: No free plan: every tier is an auto-renewing subscription.

Pick Bing Image Creator if…

you fit this: free, casual image generation.

But not if: you need fine control or a commercial pipeline.

Watch out for: Now runs Microsoft's MAI-Image models, not DALL·E as the listing says.

More options

Sources

Midjourney

Bing Image Creator

Pros, catches and prices are compiled from public sources (official pricing and docs pages, published reviews, user reports), not hands-on testing. Prices change often, so check the vendor page before you buy.